You've launched a BizBlog, added some blog posts, and set up your Tools. Now what?

The next step is to tell people about your BizBlog. Let them know you have a new website for your business and give them the URL. How will they know if you don't tell them?

There are several ways you can inform people about your BizBlog. The most obvious is to include your URL on all marketing information, especially your business card. You need an easy way to hand your URL to someone, so be sure to have it on paper. Other ways of informing people are:

• Tell customers in store or when on the phone
  
• Send an email blast or add the URL to your newsletter
• Link to your BizBlog from other websites you operate
  
• Add a link to your BizBlog in your email or forum signature

John's Pizzeria in Merrillville, IN sent us their placemat menu which now features a blurb about their BizBlog. They've got the right idea by putting their URL on this item that gets high eyeball traffic.

Telling people about your business website is critical. Make it visible throughout your business and tell people every opportunity you get. If you come up with more ideas on ways to propagate your BizBlog, post them in the comments.