East Bay Green Tours
Rasa Travel presents The East Bay Green Tours!
Circle your calendar for WEDNESDAY, JANUARY 28, 2009!
- Experience the green economy in action
- Meet the leaders of sustainability face-to-face
- Catch an insider's look at how green businesses operate
- Gain inspiring insights into how businesses think green and succeed
San Francisco's East Bay - known as "The Green Corridor" - has been a hub for the sustainable/green economy and alternative energy movement since the 1960s. The epicenter is Berkeley, home to some of the most pioneering businesses and organizations, including Global Exchange, Cliff Bar, Chez Panisse, The Ecology Center, The Biofuel Oasis, Sunlight and Power (now Sun Power Corp.), and Urban Ore - just to name a few. The maturation of green businesses in the Bay Area reflects the ingenuity and commitment to eco-consciousness.
Join us on the EAST BAY GREEN TOURS to meet and experience the owners and operators of the groups and businesses that drive the global green economy. These one and two-day flagship tours are engaging and entertaining, profiling a panorama of innovative green certified businesses: restaurants, housing, service providers, entertainment, manufacturing and many more!
Seating is limited - full-day admission is $100. To make your reservation, call 510-704-0379!
Available by appointment only
Green Tour Itinerary (subject to change)
EAST BAY GREEN TOURS - Monday, November 17, 2008
Please note: This itinerary will be used for
Monday, Nov 17, subject to change.
8:30 am -9:00 am
DOWNTOWN BART/Amanda's Restaurant
2122 Shattuck Ave, Berkeley, CA
Gathering together, Registration
Transportation representatives & displays
- Bicycle Garage
- Bicycle-Friendly Bicycle Coalition
- Peddle Express
9:15 am - 10:15 am
CANCUN RESTAURANT snacks & presentations
2134 Allston Way
Welcome from Advocacy Groups
- Alameda County Green Business Program
- Sustainable Berkeley - Jennifer Cogley
- Sustainable Business Alliance
- Green Chamber of Commerce
Brower Center presentation
- History & Future
- Walk outside to see project
Food
Reps from Cancun, Bobby G's,, Zatar, Venus,
Amandas,
- Talk about growing their own food
- Sustainable practices
10 am - 10:15 am
Walk to Berkeley Community College
10:30 am - 11:15 am
Berkeley Community
College - A Certified Green Building
Room 315
2050 Center St
Energy Presentations
- Local Clean Energy Alliance
- Sun Light and Power
- Rising Sun Energy Center
- Lawrence Berkeley Labs
11:30 am - 12:45 pm
LUNCH (choice of various locations)
Cancun, Bobby G's, Zatar, Venus, Amanda
- AT BOBBY G'S with special presentation by Ina Pockrass from the Transcendentist (2072 University Ave.)
12:45 pm -1:00 pm
Board Bus & drive to Eco House
1:00 pm -1:45 pm
ECO-HOUSE TOUR AND COMMUNITY GARDEN
1305 Hopkins
1:45 pm -2:00 pm
Board Bus & drive to west Berkeley
2:00 pm -2:20 pm
GO GREEN MOTORS and 3 PRONG POWER
1500 San Pablo Ave
3Prong Power is delivering enhanced Toyota
Prius Plug-in Hybrid Electric Vehicles (PHEV) conversions for early adopter
customers. This technology enables using two distinct power sources and
enhances fuel efficiency. Local travel is electric but with a gas tank backup
for long distance trips. For more info: www.3prongpower.com or 510-868-4133
2:25 pm - 2:40 pm
Board Bus
Drive San Pablo Ave- Point out green businesse
- Metro Lighting - Drive-by Sponsor
- Ohmega Salvage - Drive-by Sponsor
2:45 pm -
3:15 pm
BIOFUEL OASIS
2465 4th St, Berkeley
3:15 pm Board
Bus
3:30 pm -
4:15 pm
TEA @ THE ECOLOGY CENTER
2530 San Pablo Avenue
- History
- Program overview
- Shelter Built
- To-Go Ware
4:15 pm Board Bus
4:30 pm -5:00 pm
GRATEFUL BODY @Ashby San Pablo
1041 Folger Ave
5:00 pm -Board Bus
5:15 pm - 6:00 pm
URBAN ORE
RECYLCAMATION CENTER
900 Murray St
6:00 pm - ??
SHUTTLE TO ASHBY BART- past the new Biofuel Oasis "Gas Station
Use one of the Restaurant Coupons at downtown Restaurant!
Correction on Company Name: Sun Light and Power
We wanted to extend a sincere apology to our friends at Sun Light and Power, who have been in Berkeley since 1976. On our marketing flyer we erroneously listed them as "Sun Light and Power (now Sun Power Corp.)."
They have NOT changed their name, nor have they been bought. Sun Power Corp is a separate company who resides to the north RIchmond, CA.
For more information visit www.sunlightandpower.com
What I want to do for Berkeley . . . from Marissa
East Bay Green Tours will provide a valuable, multi-purpose service to East Bay "green" businesses, as well as the overall community.
- First and foremost, the tours will serve as a direct community outreach and advocacy for the people working in the sustainable industry. It will provide tour attendees - and the media - the chance to "See the Green Economy in Action!"
The East Bay - in particular Berkeley - has been a hub for the environmental and progressive movements for decades. The seeds of the environmental movement planted in the 1960s have sprouted and are growing into a beautiful forest - the arc of "conscious capitalism" can be traced immediately to the businesses and organizations featured on the Green Tours.
- In
addition, the City of Berkeley
has a virtually endless array of offerings to the tourist community, yet
surprisingly few structured tours of the City. EBGT will play a vital role in having a destination
package for people visiting the region.
It will also broadcast the image of Berkeley in the new millennium - a
community where the arts & sciences, business and education, social
activism and spiritual consciousness are interwoven in the daily lives of
the citizens. The world needs to know
the new message of Berkeley
- EBGT will help promote that message.
- The tours will be moldable to accommodate virtually any type or tourists or visitor group, including school children, senior citizens, political action groups, foreign dignitaries, and civic/municipalities.
- Lastly, the EBGT will serve as a connection point for people looking to "learn from the experts." Many people are looking for a way to learn about sustainable practices in the field. They can use their time on the tour to create a direct connection with "experts" implementing green practices in their everyday work. In this way, businesses and individuals pioneering the sustainability market can be further branded as "experts," enhancing their career profile and that of the region.
RT's mission is to become
the foremost provider of "sustainability tours" to the people of the Bay Area
and beyond.
Endorsement for the Green Tours: Mark McCleod
Here is a recent blog entry by Mark McLeod, Executive Director of the Sustainable Business Alliance, Board President of the Downtown Berkeley Association, and Executive Committee Member, Buy Local Berkeley:
"Many of us who have
been involved in the building of sustainablecommunities in recent years have
done most of their work inside the Bay Area. As a consequence, we come to
take it for granted that similar work is going on throughout the country.
An alternative energy consultant friend of mine just returned from working in
several other areas of the country. He was shocked to see that very
little sustainability work was being done in many of the places he
visited.
That means that not only do we have to continue growing the sustainability
movement in the Bay Area, but we also have to be the model sustainability
community for much of the rest of the country. We need to discover how to
present ourselves in a way that is comprehensible and seductive, but neither
condescending nor didactic. The beauty of Marissa LaMagna's East Bay Green Tours is that they are precisely
the kind of modeling that the East
Bay sustainability community
needs to offer. The tours are lively, upbeat, spirited, information-rich,
and inspiring.
In a relatively brief period, a member of the tour gets to
visit some of the cutting edge sustainability enterprises in the country, and
meet and talk with their operators. In order to succeed in creating a sustainable community, all sectors of the
community have to participate. On East Bay Green Tours, you get to
explore some of these sectors -- including green building and construction,
non-carbon energy producers, sustainability work clusters, green food producers
and distributors, restaurants that have gone green, and green transportation,
and sustainable agriculture.
This November edition of East Bay Green Tours is a remarkable
opportunity. I urge you to take advantage of it, join the tour, and
invite your friends and colleagues to do the same. If you are a Bay Area
resident, you get the chance to see the area with new eyes. If you are
from outside the Bay Area, you get to see the kind of work being done that you
may decide you want to spearhead in your own community"





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